NBA All-Star Game format change a move toward relevancy or just another gimmick?

The NBA has tried a variety of ways to increase competition and fan interest in the All-Star Game, but is the latest format change a step in the right direction?

NBA All-Star Game format change a move toward relevancy or just another gimmick?

The NBA has tried a variety of ways to increase competition and fan interest in the All-Star Game, but is the latest format change a step in the right direction?